PDM is direct marketing at all levels. We provide innovating solutions with maximum specialisation, adapting ourselves to the specific needs of each customer. In this way, we can ensure perfect communication between the makes and their potential consumers. Direct publicity, mailing, CRM, franking, mobile marketing, telemarketing, micromarketing etc, we are experts in multi-channel communications and one-to-one disciplines. We segment the market in order to identify potential consumers and to be able to develop the most effective strategy. This enables us to assist our customers by involving ourselves in the planning, implementation and evaluations of their campaigns.

PDM places at the disposal of its customers the guarantees and security that come from:

• Leadership in the sector for almost three decades.
• Innovation capacity, which allows us to technically anticipate the needs of our customers.
• A large, experienced human team, ready to apply business knowledge in benefit of our customers.
• Constant commitment with quality, being the reference in the sector.
• Service centralisation, which ensures correct communication of our customers with their own.
• Contributing value to our customers chain of communications, right from the beginning to the very end.

Our work evolves around three commitments:

• Commitment with data protection
• Commitment with quality.
• Commitment with security.

In order to resolve all our customers needs, PDM has been structured into five divisions so that comprehensive direct marketing coverage can be provided. PDM is thus divided into:

Analysis Solutions:

Database consultancy, specialised in database analysis, response analysis, point-of-sale expansion, geomarketing dossier and database enriching.

Data Solutions:

We assist our customers in identifying the best universes with our own and third-party lists. The need to capture new customers to your business involves having to reach them through all possible communication channels. PDM has its own and third-party lists in accordance with operational agreements with up to four contact channels for one end consumer.

Mobile Solutions:

This is a new PDM division from which integrates customer acquisition and loyalty with a multi-channel vision managing the mobile channel as one more communication channel via our mobile messaging platform.

Mailing Solutions:

We provide assessment for the elements that make up a direct marketing campaign: data quality, paper weight, personalisation, envelope insertion and postal distribution, maximally optimising time and costs.

• Data processing and hygiene
• Inkjet and laser printing. On continuous and flat paper
• Smart, mechanical or manual envelope insertion
• Shrink-wrapping of publications and catalogues
• Legal advice and graphic production

Communicate with customers through email is not just sending them. We must listen, analyzing the links for each of them is interested. At PDM we have a tool specifically designed to manage your database of emails and give you real-time responses from your customers, in a visual way, effective.

CRM Solutions:

We have wide experience in the management of multi-channel marketing campaign management, assisting our customers in the development of their loyalty programmes.

• Relationship marketing programmes
• Marketing database management
• Customer care services
• Fulfilment campaigns

With these new solutions we expect to assist our customers to achieve effective communication with new consumers and which renews and enriches their current portfolios, maximising profitability and efficiency of their campaigns with the same accuracy, quality and efficiency that has characterised us up to date.